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Marketing Marketing

  • Partner of the Connected Services BU of Peugeot Citroën DS
    The agency is PSA Group’s partner for designing new mobility experiences: strategic thinking, brand identity, UX/UI, creative design.
  • Green Days with the Crédit Agricole Normandie
    The digital banking sectors today and in 2030.
  • Direct banking and customer relation tools
  • The digital processing challenge for banks
    Panorama and perspectives.
  • Scientific culture centers and third locations among the general public
  • The digital ecosystem of brands of syrup
  • Gardening and pet facilities on social networks
  • The hotel industry : respond to the changing clientele
  • Comprehensive view of competitive clusters and perspectives for 2018 in France, Europe and the US
  • The development lines for the digital hub of Crédit Agricole Normandie
  • What values for a new community of hotel users ?
  • Brainstorming session for the positioning of the shareholders' space at Crédit Agricole Normandie
  • Creative workshops on values, identity of TES
  • Team project, creation and animation of creativity sessions. Reflection and development of the platform and its positioning. Show more +
  • Immersion at the heart of The Dôme to build the brand platform and general public positioning
    Development of the platform, backbone of the graphic identity and the manifesto.
  • Reflection on the positioning and the values of Monin's digital ecosystem
    Social positioning of the brand with editorial and graphic charter
  • Reflection on values, defining the positioning for the creation of identity, for the community platform, for the launch device. Show more +
  • Specific identity for the digital ecosystem of Crédit Agricole Normandie
    Charter with the graphic creation and editorial per social network and type of brand communication.
  • Creation of an identity moodboard for The Dôme
    Establishment of a creative workshop with brainstorming session and graphic exploration.
  • Creation of the name and identity of the new hotel community network
    Brainstorming. Name creation methods. Designing logo, signature and visual identity charter.
  • Redesign an identity without losing the roots
    Reflecting on the illustration of values and logo morphing.
  • A hand tailored offer of support to meet the challenges and ambitions of brands and institutions and control investment and performance. Several different levels of operational at the Pack Labo, from 3 to 6 months and always with a dedicated team.

STRATEGY
Agile support
  • Partner of the Connected Services BU of Peugeot Citroën DS
    Partner of the Connected Services BU of Peugeot Citroën DS
    The agency is PSA Group’s partner for designing new mobility experiences: strategic thinking, brand identity, UX/UI, creative design.
Consumer and sector studies, monitoring - Benchmark
  • Green Days with the Crédit Agricole Normandie
    Green Days with the Crédit Agricole Normandie
    The digital banking sectors today and in 2030.
  • Direct banking and customer relation tools
    Direct banking and customer relation tools
  • The digital processing challenge for banks
    The digital processing challenge for banks
    Panorama and perspectives.
  • Scientific culture centers and third locations among the general public
    Scientific culture centers and third locations among the general public
  • The digital ecosystem of brands of syrup
    The digital ecosystem of brands of syrup
  • Gardening and pet facilities on social networks
    Gardening and pet facilities on social networks
  • The hotel industry : respond to the changing clientele
    The hotel industry : respond to the changing clientele
  • Comprehensive view of competitive clusters and perspectives for 2018 in France, Europe and the US
    Comprehensive view of competitive clusters and perspectives for 2018 in France, Europe and the US
Collaborative brainstorming
  • The development lines for the digital hub of Crédit Agricole Normandie
    The development lines for the digital hub of Crédit Agricole Normandie
  • What values for a new community of hotel users ?
    What values for a new community of hotel users ?
  • Brainstorming session for the positioning of the shareholders' space at Crédit Agricole Normandie
    Brainstorming session for the positioning of the shareholders' space at Crédit Agricole Normandie
  • Creative workshops on values, identity of TES
    Creative workshops on values, identity of TES
BRAND
Brand platform, positioning
Graphic identity
  • Specific identity for the digital ecosystem of Crédit Agricole Normandie
    Specific identity for the digital ecosystem of Crédit Agricole Normandie
    Charter with the graphic creation and editorial per social network and type of brand communication.
  • Creation of an identity moodboard for The Dôme
    Creation of an identity moodboard for The Dôme
    Establishment of a creative workshop with brainstorming session and graphic exploration.
  • Creation of the name and identity of the new hotel community network
    Creation of the name and identity of the new hotel community network
    Brainstorming. Name creation methods. Designing logo, signature and visual identity charter.
  • Redesign an identity without losing the roots
    Redesign an identity without losing the roots
    Reflecting on the illustration of values and logo morphing.
Brand platform, positioning

A hand tailored offer of support to meet the challenges and ambitions of brands and institutions and control investment and performance. Several different levels of operational at the Pack Labo, from 3 to 6 months and always with a dedicated team.

Communication Communication

  • Strategic, ergonomic, graphic design and development of the mobile app for PID patients with health data management. Show more +
  • Children's book and touch screen
    An interactive game app scripted in collaboration with Claude Ponti. An app that can be played in store via tablets and downloadable.
  • 5 consumer credits that can be simulated on desktop, tablet or smartphone. Show more +
  • An app deployed on more than 2 500 agency tablets for the Crédit Agricole Île-de-France
    Design and navigation for an independent experience and to be a dialogue tool with the bank advisor.
  • Advice and implementation of the CNC mobile apps
    Support, advice, design and assistance for the next 3 years.
  • 9 000 agencies adopt the sales tool of Crédit Agricole SA
    630 000 sessions + 30 000 users for the sales tool, available on tablets.
  • Support for the Pfizer agency in the design and development of franchise internet sales management
  • Building the social sphere of Crédit Agricole Normandie
    Reflection and development of the editorial and graphic charter with animation plan around recruitment and commitment operations.
  • Monin's social media strategy
    Analysis and reflection for an editorial plan and its management tool with graphic and content charter.
Web platform
Events website
Mobile app
  • A SUPPORT TOOL FOR PATIENTS
    Strategic, ergonomic, graphic design and development of the mobile app for PID patients with health data management. Show more +
  • Children's book and touch screen
    Children's book and touch screen
    An interactive game app scripted in collaboration with Claude Ponti. An app that can be played in store via tablets and downloadable.
  • Crédit Agricole d’Île-de-France consumer credit simulator, multi-device
    5 consumer credits that can be simulated on desktop, tablet or smartphone. Show more +
  • An app deployed on more than 2 500 agency tablets for the Crédit Agricole Île-de-France
    An app deployed on more than 2 500 agency tablets for the Crédit Agricole Île-de-France
    Design and navigation for an independent experience and to be a dialogue tool with the bank advisor.
  • Advice and implementation of the CNC mobile apps
    Advice and implementation of the CNC mobile apps
    Support, advice, design and assistance for the next 3 years.
OAV business app
  • 9 000 agencies adopt the sales tool of Crédit Agricole SA
    9 000 agencies adopt the sales tool of Crédit Agricole SA
    630 000 sessions + 30 000 users for the sales tool, available on tablets.
  • Support for the Pfizer agency in the design and development of franchise internet sales management
    Support for the Pfizer agency in the design and development of franchise internet sales management
Event- Installation
  • Animations and installations in VIP room, public space and kids garden in the festival
    Animations and installations in VIP room, public space and kids garden in the festival
    Two years of collaboration towards great experiences: from monumental projection to enhanced Photocall, along with the connected Jukebox and a video game distributing apple juice.
  • An interactive roadshow exhibition for the Hippolia Foundation
    3 interactive workshops for a digital experience with science, research and equine innovation. Itekube NFC 3D Paper Toy and mobile app. Show more +
Event film
Social networks - Communication plan
  • Building the social sphere of Crédit Agricole Normandie
    Building the social sphere of Crédit Agricole Normandie
    Reflection and development of the editorial and graphic charter with animation plan around recruitment and commitment operations.
  • Monin's social media strategy
    Monin's social media strategy
    Analysis and reflection for an editorial plan and its management tool with graphic and content charter.

Technology Technology

  • Monitoring and feasibility studies for more creative technology
    Because technique is an inseparable element from creativity in the digital world, our R&D is ongoing to innovate and produce the appropriate technical solutions.
  • Immersive experiences for the very young and the revelers
    For Cartoon Network Watch&Play, heroes come alive for the young, 3D popups appear for the revelers and DJs play unreleased mixes.
  • Whatever the project, support before, during and after conception
    A dedicated team for every project at every step with training components to provide autonomy to administrators and different levels of third party application maintenance are proposed.
Monitoring, Feasibility studies
  • Monitoring and feasibility studies for more creative technology
    Monitoring and feasibility studies for more creative technology
    Because technique is an inseparable element from creativity in the digital world, our R&D is ongoing to innovate and produce the appropriate technical solutions.
Increased reality - New interfaces
  • Immersive experiences for the very young and the revelers
    Immersive experiences for the very young and the revelers
    For Cartoon Network Watch&Play, heroes come alive for the young, 3D popups appear for the revelers and DJs play unreleased mixes.
Support - Training- TMA
  • Whatever the project, support before, during and after conception
    Whatever the project, support before, during and after conception
    A dedicated team for every project at every step with training components to provide autonomy to administrators and different levels of third party application maintenance are proposed.

Laboratory Laboratory

Cultural-social exchanges
Exploration and co-construction
Datavisualization